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The La Crosse Financial Planning Difference

Independent Fiduciary
LaxFP is fully independent—no ties to insurers, banks, or brokers. Just honest advice in your best interest, with no sales, quotas, or commissions.

Certified Expertise
We’re the only local La Crosse CFP® professionals who are also IRS Enrolled Agents—combining top-tier financial planning with expert tax advice for a comprehensive plan.

Commission Free
We don’t sell products or earn commissions. As a NAPFA Registered, Fee-Only Network firm, our transparent pricing ensures you always know what you’re paying.

Discover
We’ll discuss your goals and situation, answer your questions, and see if we’re a good fit. Then, you can share any info you’re comfortable with so we can take a closer look.

Demo
In our free, no-obligation Strategy Session, we’ll share ways to improve your situation. Then, explain what we’d do for you, outline the cost, and then send you home to think it over.

Decide
We don’t believe in rushed decisions. So, take time to sleep on it. Then, you’ll let us know when you’d like to move forward with your full LaxFP financial plan.

Independent Fiduciary
LaxFP is fully independent—no ties to insurers, banks, or brokers. Just honest advice in your best interest, with no sales, quotas, or commissions.

Certified Expertise
We’re the only local La Crosse CFP® professionals who are also IRS Enrolled Agents—combining top-tier financial planning with expert tax advice for a comprehensive plan.

Commission Free
We don’t sell products or earn commissions. As a NAPFA Registered, Fee-Only Network firm, our transparent pricing ensures you always know what you’re paying.

Discover
We’ll discuss your goals and situation, answer your questions, and see if we’re a good fit. Then, you can share any info you’re comfortable with so we can take a closer look.

Demo
In our free, no-obligation Strategy Session, we’ll share ways to improve your situation. Then, explain what we’d do for you, outline the cost, and then send you home to think it over.

Decide
We don’t believe in rushed decisions. So, take time to sleep on it. Then, you’ll let us know when you’d like to move forward with your full LaxFP financial plan.
EXCELLENT Based on 46 reviews Posted on NicholeTrustindex verifies that the original source of the review is Google. I highly recommend using La Crosse Financial Planning. They have been incredibly helpful with all our needs from retirement and college funding to will and tax preparation. Truly a one stop shop. Our experience with their tax preparation was outstanding. They were done in record time with minimal effort on our part. Such a blessing!Posted on ZachTrustindex verifies that the original source of the review is Google. My experience with Ben has been perfect from start to finish. Great communication. Top notch service. 10/10 would recommend.Posted on AlyssaTrustindex verifies that the original source of the review is Google. I highly recommend La Crosse Financial Planning to anyone thinking about taking this next step in your financial journey. Kathryn is not only fantastic to work with, she is trustworthy, patient and explains everything in understandable terms. From estate planning, wills, investment strategies and Freeman's newletters, La Crosse Financial Planning has surpassed my expectations!Posted on NatureTrustindex verifies that the original source of the review is Google. I highly recommend Ben at La Crosse Financial Planning. He did my tax return this year. Heard about him from another business. He was amazing at getting back to me via email very quickly when I had questions or technology glitches. Always kind, friendly, and patient. His communication, organization, and attention to details was superb. Explained clearly, step-by-step (in emails) what the process would be so I knew what to expect. Other than dropping off my previous year’s tax return, everything else was completed electronically, and my tax return was already filed early March so such peace of mind before April 15th date. I like that I’m getting paper copy of my tax return mailed as well as the electronic copy via email that I already received (March 2nd). Also appreciate the automatic email reminder every 5 days until your electronic tax information is submitted, at the start of the process. THANK YOU Ben - and everyone else at La Crosse Financial Planning - who helped me get my tax return completed. Means so much to me and I will definitely be returning.Posted on BarbTrustindex verifies that the original source of the review is Google. Freeman and his team are a pleasure to work with. They are very responsive to my requests. Freeman has helped me achieve an early and comfortable retirement. Investment returns have been profitable and I expect a long, unfettered retirement thanks to him.Posted on LizTrustindex verifies that the original source of the review is Google. Freeman and the team are killing it! Their financial advice pays for itself literally. If you're nearing or into retirement and unsure about how you're handling your finances, you should setup a consult.Posted on GregTrustindex verifies that the original source of the review is Google. Freeman has been a great advisor ever since the first meeting and continues to impress me with his knowledge and books he has put on on retirement and financial success, I would recommend him to everyone who is trying to grow their wealth for retirement.Posted on MichaelTrustindex verifies that the original source of the review is Google. After years of searching for a fiduciary financial planner that understood our situation, knew our goals, and could answer our questions about retirement we found them in LaCrosse Financial PlanningPosted on DianeTrustindex verifies that the original source of the review is Google. We work directly with Freeman Linde and he is very knowledgeable and explains in detail so we understand. He is friendly and easy to work with. Highly recommend La Crosse Financial Planning!Posted on J.P.Trustindex verifies that the original source of the review is Google. Can’t recommend Freeman and crew enough… taxes, trusts, wills, retirement planning and management… everything covered in 1 package with 1 fee. Freeman is an exceptional teacher, making sure you know and understand the hows and whys of financial and retirement planning as it applies to your specific situation. Kudos to La Crosse Financial Planning and Freeman et alia.
Testimonials provided by current or former clients of La Crosse Financial Planning without compensation.
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XY Financial Planning, a division of La Crosse Financial Planning, is a Fee-Only Fiduciary Financial Planning Firm. XY Financial Planning enables Families to Win with Money and Enjoy Life. Under retirement age?






